Facebook To Launch Read, Listened, Watched, And Want Buttons
Looks like Facebook just ramped up “Likes” to a more dynamic toolset of sharing and engaging. This could really turn what we’ve picked up in the recent past on social media marketing upside down.
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The cat is out of the bag that Facebook is going to launchsomething big at its developer conference f8 this week. We’ve heard about the social music services that could be debuting in a few days, but as the New York Times conveyed this past weekend, Facebook is planning for ways to surface personal content better. And we’ve heard from a source that Facebook will introduce new buttons on the wall that will begin introducing some granularity to the “Like” concept. We’re told these new buttons are “Read,” “Listened,” “Watched.” The network will also soon launch new social commerce buttons like “Want” following the introductions of the aforementioned buttons.